Build Exceptional Sales Incentives Programs
Jan 04, 2015
Written by: Walter Ruckes
(View Author Bio)
Want to get the most out of your sales force? This article explains the best way to structure sales incentives to increase sales.
Overview
A successful sales incentive program will include three critical elements: goal setting, emotional commitment and focus. These elements will serve as the foundation for both short-term and long-term programs that will ultimately help you engage your sales reps to achieve your business objectives. Explore our guide to learn best practices to follow when designing your next incentive program.Using Incentives to Drive Sales: Best Practices
What we believe about incentives
1. Solutions must be grounded in behavioral economics
2. Leaders are key to a successful program
3. Incentive programs should be funded from incremental gain
4. Global programs must be local
5. Local client service matters
6. Engagement & ROI should be measured
7. Experience makes a difference
Why Incentives? What do they do?
Compensation plans create a bell curve of performance among sales reps… incentives move the middle. Unlike compensation, which isn’t changed throughout the year, incentives are flexible and can (and should) be changed quarterly, monthly, weekly or even daily to meet objectives and drive focus on specific business objectives.
Where do incentives fit?
Incentives should be treated as a separate component of your overall strategy to engage and retain your sales reps.
Read the full article.
Submitting your information allows us to reach out to you in the future.
Select a Location:
Choose a region to find relevant solutions and information.
